inspired adjective
- of extraordinary quality, as if arising from some external creative impulse

Thursday, June 23, 2011

the personalities of ale


How awesome are these beer bottle labels from designer Ashley Lewis? It took me a minute to realize the typeface letters. Lewis describes: "Dr. Butler was a crazy, unorthodox doctor during the 1700's, when Giambattista Bodoni was creating his famous typeface; Bodoni characters show Dr. Butler's multiple personalities and create a brand personality for Dr. Butler's Ale." So fun & unique.

5 comments:

jaclyn @ thelateafternoon said...

i adore how silly and cute these are! its crazy to think of how much faces these typed letters can make!

Julip Made said...

Amazing and adorable! These would be perfect for the 4ht BBQ I'm hosting!

kimbirdy said...

woah, these are so fun!

www.StarHughes.com said...

I love typeface! You can do so much with it. Very cool picture!
Star Hughes Living

Lindsay @ Delighted Momma said...

Yep pretty awesome I must agree!!